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Newsmakers

Cold Storage Banawe relaunched

THE PEPPER MILL - Pepper Teehankee - The Philippine Star
Cold Storage Banawe relaunched
Cold Storage vice president Morris Qua, Linda Ley, Janeena Chan and president Marco Qua
STAR/ File

Cold Storage Seafood, a pioneering leader in the Philippine seafood industry, once again redefines the field with a new and improved flagship branch in Quezon City, as it re-launched its original Banawe branch, signifying a new chapter in their commitment to providing the highest quality frozen seafood to the community.

Since its establishment in 1996, Cold Storage Seafood has been dedicated to bringing the finest seafood from around the world to the Philippines. Inspired by the vision of its founder, Mariano Qua, the company has grown into a trusted name, offering over 400 different products available in more than 180 groceries and supermarkets nationwide.

The decision to re-launch the Banawe branch follows the successful revamp of the San Juan branch last year. Recognizing the importance of continuous improvement, Cold Storage Seafood was motivated to enhance the store that initiated its success story.

Mark Del Rosario, chef Kalel Chan, Francis Fabie.

Cold Storage president Marco Qua says, “Our core values helped the company grow and partner with the right retail partners that share the same values,” highlighting how the company grew to having over 180 supermarket outlets nationwide.

Kalel Chan, Spanky Enriquez and Sharwin Tee

Back in the day, the selection of seafood in the Philippines was limited. The only way to enjoy premium seafood items like Chilean sea bass, Japanese gindara, halibut, or scallops was to go abroad or pay exorbitant amounts in fine-dining restaurants. Cold Storage, through its first branch in Banawe, gave more Filipinos access to premium-quality seafood at a friendlier price range.

Marco adds, “The remarkable reception we received during the re-launch of our San Juan branch propelled us to elevate the store that laid the foundation for our success. We have been at the forefront of sustainable seafood and responsible fishing practices, ensuring that our trade partners and customers never encounter a shortage of excellent seafood options. Our commitment extends beyond mere business; it is our responsibility to protect our oceans for the well-being of future generations.”

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Follow them on Facebook @ColdStorageSeafood and Instagram @ColdStoragePH. Their two branches are at  764 Banawe Street, Quezon City, tel. no. 8732-3663; and 216 Wilson Street, San Juan City, tel nos. 8571-7711 or 8706-6326. They are also available on Shopee and Lazada at  https://shopee.ph/coldstorageseafood or https://s.lazada.com.ph/s.g21sk. Major supermarkets carrying Cold Storage Seafood nationwide can be found at https://tinyurl.com/ColdStorageOutlets.

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